Wix Studio website design that looks custom, converts, and stays yours to edit — or a clean path off Wix.
- 14-day standard build
- Fixed price, in writing
- You own everything
( The short version )
Wix website design, defined in one paragraph.
Wix website design, as we do it, is a site designed from scratch and built in Wix Studio — the professional editor with real breakpoints, grid-based sections and a CMS — rather than a Wix template with your logo dropped in. American Web Guild designs Wix Studio sites for small businesses across the US from Sacramento, and when Wix is the wrong platform we say so and move you off it cleanly. Packages are $349, $689 and $1,299 for three, ten and fifteen pages; Wix's Premium plan is billed by Wix. A standard site is live in 14 days, the homepage concept is free within 72 hours with no call, and the site sits on your Wix account, not ours.
Who it is for
- Local service businesses — trades, salons, clinics, tutors — that want appointments booked online.
- Solo professionals and small teams who will edit the site themselves every week.
- Small retailers with a short product list that does not justify Shopify's fees.
- Owners already on Wix whose template site has stopped converting.
- Businesses on Wix that have outgrown it and want a clean, ranked move to WordPress, Webflow or custom code.
( What you get )
BUILT IN, NOT BOLTED ON
Every Wix Studio build includes the following. If something you need is missing, it goes in the quote before work starts — not in an invoice after.
Built in Wix Studio, not the classic editor
Studio gives us responsive breakpoints, grid-based sections, scaling text and a proper CMS. Sites built in the classic Wix editor are fixed-width and break on tablets; we do not build there.
Designed before it is built
Layout, type, colour and imagery decided in Figma to your brand, then rebuilt in Studio. The design decisions come from your business and your customers, not from a template category.
Responsive on every breakpoint
Desktop, tablet and mobile layouts arranged by hand with Studio's scaling rules and checked on real devices. Wix sites have a reputation for broken mobile pages; ours do not ship until mobile is right.
CMS collections for repeating content
Services, team, testimonials, projects, menu items as Studio CMS collections with dynamic pages — add an item and the page exists. No duplicating pages by hand and forgetting one.
Wix apps chosen, not piled on
Wix Bookings for appointments, Wix Stores for a short catalogue, Wix Forms to your CRM, Wix Events, Wix Chat — installed only where you will use them, because every app adds weight and some add a fee.
SEO settings done properly
Wix's SEO panel filled in per page, clean slugs, structured-data presets applied, image alt text, the sitemap submitted and Search Console connected. Most Wix SEO problems are empty fields, not platform limits.
Speed tuned within Wix
Image compression and sizing, no unnecessary apps, Velo code kept minimal and loaded only where it is used. Wix's hosting is what it is; the site built on top of it does not need to be slow.
A walkthrough, and a plan to leave if you ever need to
A recorded video on your site for everyday edits, and a short document on what exports from Wix and what does not — because the day you outgrow the platform should not be a surprise.
( Honest fit )
When Wix Studio is the right call — and when it isn’t.
Pick Wix Studio when
- You want the gentlest editor of any platform and will use it often.
- You need bookings, a small store, events or a chat widget, and you want them from one vendor.
- You are a small business that wants one monthly bill and no technical upkeep.
- You are already on Wix, it is working commercially, and the design is the problem.
We’d point you elsewhere when
- You rely on SEO content at scale or need many editors. WordPress is built for publishing; Wix's blog is not.
- The site is design-led and your marketing team wants a professional CMS and real interactions. Webflow is the tighter tool.
- You sell more than a few dozen products or need wholesale, subscriptions or serious shipping rules. Shopify is the store platform.
- You will want to move the site one day and keep the design. Nothing on Wix is portable; a custom build is.
( How it works )
Fourteen days, four stages, no mystery.
- Day 0–1
Brief. A short form or a 20-minute call. We ask what you sell, who buys it, and what a lead is worth.
On Wix StudioWe check whether an existing site is on the classic editor or Studio — a classic-editor site cannot be converted to Studio, so a redesign means a new Studio site in your account.
- Day 2–3
Free concept. You get a custom homepage design. No payment yet. This is the decision point — approve, revise, or walk.
On Wix StudioThe homepage concept is a Figma design, not a Wix template, so you are approving a direction for your brand before any platform constraint enters the picture.
- Day 4–10
Build. Remaining pages designed, copy written, everything coded. One shared link, updated live, so you're never waiting on an email.
On Wix StudioBuilt as a new Studio site in your Wix account, with CMS collections populated, apps installed and configured, and the mobile and tablet breakpoints arranged by hand.
- Day 11–14
Review & launch. Two rounds of revisions, testing across devices, analytics installed, then live. You get the walkthrough video the same day.
On Wix StudioPremium plan activated on your card, domain connected, SEO fields and 301 redirects set in Wix's panel, old site unpublished — the new site simply takes over the address.
Day 15+ 30 days of unlimited changes, included. Then a care plan if you want one.
( Pricing )
Website Design Packages, from $349. Published, fixed, in writing.
Basic Plan
$349For a new business that needs a credible site live fast.
What’s included →- Most picked
Professional
$689The most-picked package: a full site for an established service business.
What’s included → Elite
$1299For a larger site, or a brand that wants every page designed on its own.
What’s included →
The Website Design tiers are the design and build price. Wix bills its own Premium plan to your account — the tier depends on whether you need bookings, a store or more storage — and any Wix apps with a monthly fee are added to that bill. We name the exact plan you need in the quote, so there is one number for the build and one for Wix.
Not in the tier price
- Wix Premium plan, billed by Wix — the tier depends on bookings, store and storage needs
- Paid Wix apps you choose to keep (advanced bookings, loyalty, some chat and form apps)
- Domain registration or transfer at your registrar
- Rush delivery, +$500
( Migrations )
Moving to Wix Studio — or away from it — without losing what ranks.
- Classic Wix editor to Wix Studio
- There is no conversion; Studio is a new site. We design fresh, rebuild in Studio, move the blog and images, then connect the domain inside the same account so nothing about your Wix billing changes.
- Squarespace
- Blog posts move by import; pages are rebuilt. Usually chosen by owners who want Wix Bookings or a gentler editor. We check email and DNS records before the domain moves.
- Wix to WordPress
- Wix exports posts via RSS and little else. We rebuild the design on a custom WordPress theme, import the posts, re-upload images, and map every Wix URL — including the odd /post/ and /blank-1 slugs — with 301s so rankings survive.
- Wix to Webflow or custom code
- The same content export, with the design rebuilt in Webflow or as hand-written code. The reasons owners leave Wix are speed, SEO ceilings and portability, and each is solved by the destination.
( Proof )
Work our team designed and shipped.
Design and product work by our team. Shown as proof of craft, not as builds on this platform.
( Questions )
WIX STUDIO, EXPLAINED
Our Wix Studio packages are $349 for a three-page site, $689 for ten pages and $1,299 for up to fifteen, each designed from scratch, built in Studio and handed over on your account. Wix's Premium plan is separate and billed by Wix; which tier you need depends on bookings, a store and storage, and we name it in the quote. What small businesses budget for a site.
Some do, for the right client, and Wix Studio was built to win them over: breakpoints, grid, a CMS and reusable sections. Many agencies refuse Wix because classic-editor sites were slow, fixed-width and impossible to export. We build on Studio when a small business needs bookings, an easy editor and one vendor; we steer people elsewhere when they need publishing scale or portability.
Different jobs. Studio is easier to edit, needs no updates or hosting decisions and includes bookings and a store from one vendor. WordPress is open-source, endlessly extensible, far stronger for blogging and SEO at scale, and portable to any host. A local business with a weekly edit habit is often better on Studio; anyone whose growth depends on content is better on WordPress. Our comparison goes deeper.
Lock-in first: the design, pages and apps cannot be exported, so leaving means rebuilding. Then speed — Wix's hosting and scripts put a ceiling on page performance that careful building raises but cannot remove. Then scale: the blog, CMS and SEO tooling are fine for a small site and limiting for a large one. If you may outgrow it in two years, start on something you can take with you.
Export what Wix allows — blog posts via RSS, product CSVs, your images — and rebuild the design on the new platform. Map every Wix URL to a new one with 301 redirects, keep page titles and descriptions, then move the domain and resubmit the sitemap. Rankings usually dip for a few weeks and recover ahead because the new site is faster. We do this to WordPress, Webflow and custom code.
Yes, and Wix Studio's editor is the easiest of any platform we build on. Text, images, sections and CMS items are edited on the page; bookings and store products are managed in the Wix dashboard. We record a walkthrough on your site, and 30 days of unlimited changes are included after launch.
You should, and with us you do: the site is created in your Wix account with the Premium plan on your card, and we are removed as a collaborator at handover. Agencies that build on their own account and promise to transfer later can hold your site hostage. Read the ownership checklist before hiring anyone, including us.
( Before you decide )
Before you hire anyone for Wix website design, read these.
( Other platforms )
Not sure Wix Studio is the one? Compare the others.
Yours could be next.
Send your site and what you sell. Custom homepage concept back in 72 hours — free, no call required.